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The Challenge:
Alive and Well had a great retail business that needed to expand their e-commerce business with good potential. Poor results, no direction, and simple mistakes on account structuring were holding them back!
Results:
Scaling up their retargeting efforts alongside the cold traffic strategy created GREAT results for this client for a consistent win in sales month over month.
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A Case Study On Spending $9,000 A Month On Lead Generation:
The Challenge:
HDR Garage, founded by Michael, aimed to revolutionize garage storage in the DFW area through its overhead storage solutions that faced high lead costs!
A targeted Facebook ad campaign was launched, optimizing algorithms and enhancing ad engagement.
Results were immediate: CPM dropped, daily leads soared to 40, and client interest grew. Michael credits the team's data-driven approach for a remarkable turnaround, recommending their expertise for boosting digital marketing results. This case study showcases the potential of strategic marketing to transform business outcomes.
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🛠 Challenge 🛠 A family-run language education business struggled with ad fatigue and inconsistent results. Efforts in Facebook advertising lacked structure and faced creative and targeting inefficiencies.
☑️ Solution ☑️ NEW advertising strategy with a structured, campaign setup using multiple ad sets and creative tests, consultations to enhance understanding, and launching better messaging campaigns.
🤝 Outcome 🤝 Ad campaign improving lead generation. The client gained a robust understanding of campaign management and optimization, positioning them for growth of three to five times.
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Airbnb Mastery: Skyrocketing Leads & Sales with Expert Strategy
🛠 Challenge 🛠 Justin, a top-tier Airbnb host with over 130 properties, faced the challenge of scaling his consulting business further teaching others how to achieve his results. Despite his success, he struggled with optimizing advertising campaigns for lead generation and efficient business management. Needed to boost lead quality and quantity for business growth.
☑️ Solution ☑️ Our approach focused on delivering a comprehensive marketing overhaul: Implemented targeted advertising strategies to refine and optimize campaigns. Focused on achieving a low Cost Per Lead (CPL) while maintaining high-quality leads. Utilized advanced marketing techniques to streamline operations and enhance lead conversion.
🤝 Outcome 🤝 The project was a resounding success, achieving significant milestones for Justin's business: Dramatically increased lead generation, achieving 25-35 high-quality leads per day. Optimized CPL to approximately $15, enhancing campaign cost-effectiveness. Substantial growth in sales and cash flow, reflecting the effectiveness of the campaigns. The success story stands as a testament to our marketing expertise and its role in scaling Airbnb consulting operations.
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🛠 Challenge 🛠 She Has Deals needed to enhance their online presence and reach a broader audience effectively. Initially, they had a specific target audience in mind but struggled to expand their reach, which limited their growth potential in the competitive Amazon affiliate and influencer market.
☑️ Solution ☑️ We took a strategic approach by deeply understanding She Has Deals' goals and the nuances of their target demographic. Our team tailored dynamic advertising campaigns that not only captivated the intended audience but also broadened their reach to include potential markets. Through continuous monitoring and data analysis, we optimized the campaigns in real-time, ensuring each ad delivered maximum impact. Our paid ads blew up their Facebook Group membership and Instagram profile following.
🤝 Outcome 🤝 The collaboration led to a significant increase in community engagement across Facebook and Instagram, transforming She Has Deals into a pivotal resource for Amazon deals and promo codes. The targeted yet expansive approach in ad reach allowed She Has Deals to achieve remarkable growth, enhancing their market presence and increasing their follower base substantially.
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Lutterloh's Leap: Tradition to Trend via Facebook Ads
The Challenge: Transitioning Lutterloh's niche product, a pattern-making system that defies conventional sizing methods, into a thriving e-commerce presence was complex. The primary hurdle was to translate the product's value into a language that resonated with online customers, optimizing advertising spending for maximum reach and conversion. Our
Approach: Acceleration Enterprises engaged through Upwork and tailored a dynamic Facebook advertising campaign targeting the sewing and crafting community. Our strategy combined the rich heritage of the Lutterloh brand with modern marketing tactics to captivate a diverse audience of sewing enthusiasts.
Growth and Expansion: With newfound online success, Lutterloh System International is now poised for aggressive market expansion, with aspirations to further refine its digital strategy and maximize online sales potential.
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🏆 𝐓𝐡𝐞 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞: Heather aimed to penetrate a saturated market, standing out as a trusted guide in women's metabolic health. The chief goal? To not just gather leads but to convert them into high-value coaching clients.
𝐎𝐮𝐫 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧:
📢 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐀𝐝 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: We collaborated with Heather to devise Facebook ad campaigns, combining powerful visuals and compelling copy to resonate with her target audience. These ads were strategically tailored to maximize application submissions for her coaching program.
📈 𝐃𝐚𝐭𝐚-𝐃𝐫𝐢𝐯𝐞𝐧 𝐓𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠: Leveraging dynamic testing, we honed in on optimal headlines, sales copy, and creative content, ensuring that ads were delivered to the most receptive audience segments.
📱 𝐌𝐨𝐛𝐢𝐥𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Acknowledging the dominance of mobile users, we refined the user experience for Heather's landing pages, ensuring seamless application submission on mobile devices.
🎖️ 𝐑𝐞𝐬𝐮𝐥𝐭𝐬: By the end of our collaboration:
✅ 250% increase in application submissions.
✅ 180% surge in engagement rates.
✅ Heather's revenue multiplied by 3x, affirming her as a leading figure in her niche.
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𝐃𝐨𝐧𝐧𝐚 𝐊𝐚𝐲'𝐬 𝐁𝐚𝐤𝐞𝐫𝐲 - 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐢𝐧𝐠 𝐄-𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐰𝐢𝐭𝐡 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠
The Challenge: Transitioning to online sales presented significant hurdles. Despite the bakery's strong local reputation, their digital foray struggled to gain traction. For approximately a year and a half, ad campaigns only managed to break even or sometimes even resulted in losses, with costs per sale oscillating between $30-$40.
Our Approach: Acceleration Enterprises, was brought on board to revitalize Donna Kay's digital advertising strategy. With deep expertise in Facebook advertising and a nuanced understanding of consumer engagement, our team set out to overhaul their digital campaigns.
Impactful Results: The outcome was swift and striking. We slashed the cost per sale to around $20, significantly amplifying the bakery's profitability. This dramatic turnaround stabilized the business and set the stage for aggressive growth.
Growth and Expansion: Buoyed by these encouraging results, Donna Kay's Bakery is now gearing up for a substantial expansion. The bakery is actively seeking larger kitchen spaces, hiring additional staff, and is prepared to double or triple its ad spend to leverage its online success.
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CEO, Robin of the Rocky Statue Division of Shomberg Studios, in regaining control of their hacked Facebook business page.
- Objectives: Recover the Rocky Statue Facebook page with over 98,000 followers, re-establish administrative control, and enhance the efficiency of their social media marketing campaigns.
- Strategy: Leverage professional Facebook contacts and employ persistent team efforts to resolve the hacking issue and revamp social media marketing strategies.
Results and Achievements: Regained control of the hacked Facebook page, restoring access to over 98,000 followers.
- Swift Resolution: Overcame a challenging situation where initial attempts to contact Facebook were unsuccessful.
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E-commerce Product Launch - Quilting Tool Manufacturer
🛠 Develop A Killer Product Offer And Orchestrate A Massively Successful Product Launch🛠
🎯 The client has a new product idea and wants to roll it out but the plan needs to be refined
🎯 Create an offer with a much higher profit margin and value for the customer
🎯 Use Facebook ads, e-mail sequencing, and custom copywriting to prime the launch webinar
🎯 Build a HIGHLY successful landing page to convert potential webinar visitors for a great show rate
🎯 Consult with the developer to build a HIGHLY successful shopping cart that creates high volumes of sales FAST.
✅ 60-day product launch ✅
✅ Drove over 5,000 launch event webinar registrations
✅ Primed the guests with special pre-launch copywriting e-mail sequences and Facebook retargeting ads
✅ Built a launch registration page designed to convert attendees to show up and stick for the webinar
✅ Work closely with the client's development team to build a launch cart that would convert sales
✅ Meet with the client every week for 2 months coaching them on what to say and how to present
✅ Monitor the launch follow-up sequences, ads, and ensure that everything fires on time
🤝 Over 500 units sold in the first 2 hours of the launch 🤝
🤝Client beat their monthly sales goal in one day
🤝What would have been a $50 offer sold for $150 bundle at the launch for HIGHER profit margins
🤝Hundreds of new customers aquired
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Challenge: Sewing in Carolina, a company specializing in selling, repairing, and educating people about sewing machines, needed to amplify their marketing efforts. Despite having a rich family heritage in the business and three locations in Austin and North Carolina, they struggled with inconsistent and infrequent marketing, which failed to engage their customer base effectively.
Solution: Sewing in Carolina partnered with Acceleration Enterprises to overhaul their marketing strategy. The focus was on establishing consistency in their marketing efforts, spanning emails and Facebook advertising. The approach was to simplify the marketing process, allowing Sewing in Carolina to provide outlines that were quickly turned into impactful marketing materials by Acceleration Enterprises.
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Driving Success with Joshua through Comprehensive Marketing Strategies
𝐓𝐡𝐞 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞:
🏆 Joshua, like many other businesses, faced the challenge of navigating the vast digital marketplace to find, engage, and convert potential customers. The primary goal was to generate quality leads and nurture them through personalized interactions, ensuring customer loyalty and repeat business. 𝐎𝐮𝐫
𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧:
📢 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐚𝐧𝐝 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠: Working closely with Joshua to create high-quality video advertisements, static creatives that resonate with Joshua's consumer profile, and copywriting that wins! These ads create new customers for Joshua regularly while reminding his customers to come back and buy more merchandise!
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